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Charlie Maxx

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(Photo by Dia Dipasupil/Getty Images for Ripley's)

If you’ve ever eaten the orange deliciousness known as Cheetos, you’ve had the orange finger afterglow!  For years we’ve called it “dust” there was even a hashtag born #CheetosFingers but now Frito Lay, the maker of Cheetos, has officially named the phenomenon:  Cheetle!

To celebrate the news, Cheetos is rolling out popcorn infused with Cheetle!  See what all the hoopla is about here.  That is, if your fingers are clean!