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No Taylor?! Check Out the Top 2023 Google Search Trends

Another year has ended, so it is time to check out the top 2023 Google search trends. Google released its annual Year in Search recap and some of the results are…

LOS ANGELES, CALIFORNIA - FEBRUARY 05: Taylor Swift attends the 65th GRAMMY Awards on February 05, 2023 in Los Angeles, California.
Matt Winkelmeyer/Getty Images for The Recording Academy

Another year has ended, so it is time to check out the top 2023 Google search trends. Google released its annual Year in Search recap and some of the results are shocking! Philadelphia's searches of 2023 include something you would never think of, and nationally, a country artist landed at the top of not just one list, but two all-genre lists.

Let's talk about the National Google Searches first.

This country artist was not only the most googled musician but also had the most googled song of the year - in all genres, not just country.

Yep. It was a big Google Year for Jason Aldean. "Try That In A Small Town" created quite a stir when it first came out. Many thought Aldean was making a political statement. Others called him racist for the setting of the video. And anyone who did not know who he was beforehand, certainly did after they Googled him.

Not Taylor?

Before you get confused, of course, Taylor Swift was the top search of the year, but according to Rolling Stone, she is someone who constantly has a high amount of search interest. They put this list together based on spikes. Google’s aim for its top trending lists is to make them more colorful and interesting than obvious.

That being said, Taylor’s boyfriend Travis Kelce did make his way onto the list of most searched athletes. But he comes in at number 2.

Los Angeles Premiere Of Netflix's "Quarterback"

JC Olivera/Getty Images

Damar Hamlin is the athlete with the top 2023 Google search of the year. Hamlin is the Buffalo Bills player who collapsed on the field when his heart stopped after taking a blow to the chest in the Bills game against the Bengals in Cincinnati. Remarkably, Hamlin is not only doing well, but he is back to playing ball. 

Buffalo Bills v Chicago Bears

Michael Reaves/Getty Images

Some other notable top US searches: 

Top Googled TV Show

The Last of Us is the top Googled television show of 2023. Did you watch it?

Top Googled Movie

Well, it is no surprise that Barbie was the top Googled movie of 2023. It had that "Kenergy" going for it!

Most Googled Recipe of 2023

This one took me by surprise. Were you able to celebrate Grimace's birthday this year? Because his shake is #1.

Top Googled Meme of 2023

Kevin James. And maybe you were guilty of posting it yourself. But why did it become such a thing?

Most Googled Actor of 2023

Jeremy Renner gets the honor. You might remember his horrific snow plow accident around Christmas time in 2022. For months fans were checking on his status. He's lucky to be alive, and we are lucky he is back to acting.

Philly's Top Searches of 2023

  • Taylor Swift takes the cake with the top trending concert search of 2023.
  • The Last of Us has the honor of being Philadelphia's most searched television show.
  • And, according to Google, Philadelphia is the only area in the US that had a trend of "batting cages near me" in the top 5 "near me" trends of 2023. Were that many people willing to step up and play for the Phils? Maybe next year ... 
Taylor Swift | The Eras Tour - Glendale, AZ(Photo by John Medina/Getty Images)
Andie Summers has been the morning show host on XTU for the past 25 years. She is a two-time CMA Major Market Personality of the Year winner and two-time Gracie Award recipient from the Alliance for Women in Media. As a content creator for XTU, Andie enjoys sharing parenting and travel tips, and loves helping you shop online with Must Haves.